Callaway + Odyssey Golf

Design + Development

Overview

At Callaway Golf, email is a big component of our digital marketing strategy. I am tasked with designing (and sometimes developing) at least two emails a week. One of the main challenges is therefore working to tight deadlines while maintaining a high level of quality. Content ranges from news and videos to big product launches. In January and February 2018, the emails I have produced have generated over $200,000 in revenue and received praise from key internal stakeholders!

Other work I'm tasked with creating includes, landing pages and on-site banners.

Role/Skills

Sketch, Photoshop, Atom, Dreamweaver, Responsys, Demandware